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A Salesperson Should Focus On The Happy Ending

The movie, "The Breakup" is a salesman's nightmare. Why, because no one wins! In sales, our goal is for everyone to have a happy ending. A salesman's ending is clearly important. In the end, we want the customer to release a mammoth smile of contentment. This is what's missing in the breakup movie. As a salesperson, I live in a world where I can make a difference in the lives of my clients.

Too often salespeople live in the moment of a sale and don't look to the ending. When I go to a movie, I go there for a happy ending. When I visit with a client, I meet with them for the same reason. If I can't help the customer reach their goals, I won't be happy. If they don't reach their goals, they won't be happy.

Getting There Is Half The Fun Salespeople have the best job in the world. When a salesperson does their job right, everyone wins and business moves forward. It is the chase of a happy ending that drives the way we pursue a client. What we discover during our chase is what we use to wrap up our ending. If our story is right, the customer will enjoy the picture of fulfillment we share with them. Next time you are working with client, think of the ending. Make it a happy one. Make everyone smile. Outside sales is a great career for people who like happy endings.

Steve Martinez is the leading authority on automating and systematizing the selling process for the Printing Industry. His company, Selling Magic, LLC teaches business how to simplify, balance and automate the complex selling process. http://www.sellingmagic.com

Source: www.articlesbase.com